Batoul Akkad has carved out a unique and important niche in the UAE fashion influencer space as a plus-size content creator who combines fashion expertise with comedy and storytelling. Co-founder of Akkad Studios, Batoul describes herself as “a plus size with addiction of fashion” and has become a voice of representation for the plus-size community in a region where body positivity and size-inclusive fashion content was previously underrepresented. Her content is characterized by practical fashion advice for plus-size women, innovative hijab styling tutorials that cater to both traditional and modern preferences, and honest product reviews that help her audience make informed purchasing decisions. What makes Batoul particularly influential is her ability to address fashion challenges that plus-size women face while maintaining a humorous and positive approach that makes her content both educational and entertaining. Her YouTube channel features comprehensive guides on hijab styles, seasonal fashion advice (like “What to wear in Dubai in January/February”), beauty tutorials, and lifestyle content that spans beyond just fashion. Batoul’s approach to content creation emphasizes authenticity and relatability – she shares real struggles, honest opinions about products and trends, and practical solutions that her audience can actually implement. Her collaborations with modest fashion brands and local UAE businesses have helped bring more size-inclusive options to the regional market. Her content often features Dubai-specific fashion advice, making her an invaluable resource for women living in or visiting the UAE who want practical, stylish, and modest fashion guidance.