
Jumana Abdu Rahman stands as one of the UAE’s most internationally recognized model-influencers, having achieved the remarkable distinction of being only the second celebrity after Shah Rukh Khan to have her photo displayed on the Burj Khalifa, cementing her status as the UAE’s “most popular” internet celebrity and a global ambassador for Dubai’s luxury lifestyle. Born in Dubai and raised in Abu Dhabi, Jumana’s journey from law student at Middlesex University Dubai to international model and actress represents the aspirational success story that Dubai’s cosmopolitan environment enables for ambitious individuals willing to leverage social media strategically. Her modeling career encompasses over 10 music video appearances, including collaborations with international artists like Maninder Buttar and the late Sidhu Moosewala, with her appearance in the “GOAT” music video from Moosetape garnering over 352 million views on YouTube and establishing her as a crossover star between regional and international entertainment markets.
What sets Jumana apart in the competitive UAE modeling influencer space is her authentic transition from content creation to professional entertainment, including lead roles in films like “Aanaparambile World Cup” (2022), “Aayirathonnam Ravu” (2022), and the Emirati film “Ghanoom the Billionaire” (2023), demonstrating how social media modeling can serve as a launching pad for legitimate acting careers. Her business acumen extends beyond just personal branding, as she’s successfully collaborated with over 200 brands across the GCC region and serves as brand ambassador for major international companies including Pond’s, Pantene, Xiaomi, Vivo, Cetaphil, Pepsi, and Emaar Group, while also serving as a Dubai Tourism brand ambassador and TEDx speaker, showcasing the multifaceted career opportunities available to successful model-influencers in the UAE. Her participation in “Social Knockout 2” as part of the first-ever female influencer boxing match in Dubai demonstrates her willingness to push boundaries and create unique content that generates global attention while maintaining her modeling career and expanding into new entertainment verticals.