Narimane El Labbane is a professional presenter and journalist who brings a unique perspective to automotive content through her work with Arab Shift and various media outlets. Her approach combines traditional automotive journalism with modern social media engagement, covering automotive news, lifestyle integration, and travel experiences related to the car world. As a co-founder of Kaak W Somsom and presenter for Arab Shift, Narimane provides a professional voice in the automotive space that appeals to both car enthusiasts and general lifestyle audiences. Her content often focuses on how automotive culture integrates with Middle Eastern lifestyle, featuring everything from luxury car launches to automotive events across the region. Her background in journalism ensures that her automotive content maintains high editorial standards while remaining engaging for social media audiences.