Rashed “Money Kicks” Belhasa represents the new generation of UAE entrepreneurs who have successfully leveraged social media platforms to build personal brands and business empires while still in their early twenties, demonstrating how young people can create significant wealth and influence through strategic content creation and business development. As the son of successful businessman Saif Ahmed Belhasa but determined to build his own empire, Rashed has created content that showcases his entrepreneurial journey, business investments, luxury lifestyle, and amateur boxing career, providing followers with insights into how privilege can be leveraged responsibly to create additional value and opportunity. His content strategy includes sharing behind-the-scenes footage from his various business ventures, collaborations with international celebrities and influencers, insights into the UAE’s luxury market, and motivational content about pursuing multiple passions simultaneously while maintaining focus on long-term wealth building and personal development.
What makes Rashed particularly influential in the business content space is his authentic approach to discussing the advantages and responsibilities that come with family wealth, while demonstrating through his actions and content that he’s committed to building his own legacy rather than simply inheriting success. His boxing career adds an additional dimension to his content, showing followers how discipline, training, and competitive mindset from sports can be applied to business challenges and entrepreneurial endeavors. Through his social media platforms, Rashed provides valuable insights into young entrepreneurship, luxury brand partnerships, international business collaborations, and the strategic thinking required to build sustainable businesses while maintaining authenticity and cultural connections in the global marketplace.