Salama Mohammed — Emirati Beauty Mogul & Founder of Peacefull
Salama Mohammed (Instagram: @salamamohamed) is a UAE-based skincare entrepreneur, content creator, and advocate known for her authenticity, journey with vitiligo, and strong connection with her audience. She founded the inclusive skincare brand Peacefull in 2021, emphasizing clean, sensitive-skin-friendly formulations that address real skin concerns in the Middle East. With a large following on Instagram (around 2 million) and presence across TikTok, Facebook, and YouTube, Salama blends beauty content, humor, motherhood, and self-awareness. She is also a UNHCR high-profile supporter and uses her platform for activism around skin positivity and refugee support.
Niches
- Skincare & Sensitive Skin Care
- Beauty & Inclusive Beauty Standards
- Self-Love & Skin Positivity (Vitiligo Awareness)
- Entrepreneurship & Beauty Brand Building
- Family & Lifestyle Content
Official Social Media & Contact
- Instagram: @salamamohamed
- LinkedIn: Salama Mohammed – Peacefull Founder
- Brand Website: peacefull.com
- Email / Business Inquiries: Not publicly listed — contact via brand or social media platform
Sources
- Grazia “Who is Salama Mohamed? 5 Things To Know About The Emirati Beauty Mogul”
- Emirates Woman “5 Things To Know About Entrepreneur Salama Mohamed”
- Entrepreneur Middle East “Follow The Leader: Salama Mohamed, Founder, Peacefull”
- UNHCR high-profile supporter page for Salama Mohamed
- Beautyworld Middle East press release sharing her journey as skincare founder