Zeina Khoury, known as the “real estate queen” of Dubai, has built her social media presence around sharing insights from her role as CEO of High Mark Real Estate, one of Dubai’s premier luxury property companies, providing followers with exclusive access to market trends, investment strategies, and the business principles that drive success in the region’s competitive real estate industry. Her content strategy focuses on demonstrating how women can achieve leadership positions in traditionally male-dominated industries, sharing behind-the-scenes insights from high-stakes property transactions, luxury developments like Palazzo Versace Dubai and D1 Tower, while maintaining an elegant personal brand that reflects the sophisticated clientele she serves.
What distinguishes Zeina in the business content space is her ability to make luxury real estate accessible and educational for followers who may not be immediate customers but are interested in understanding market dynamics, investment principles, and the strategic thinking required to succeed in Dubai’s fast-paced property market. Her impressive sense of style and professional presentation on social media demonstrates the importance of personal branding in relationship-driven industries, where trust and credibility are essential for closing high-value transactions and maintaining long-term client relationships. Through her social media presence, Zeina provides valuable insights into entrepreneurship, leadership, market analysis, and the intersection of luxury lifestyle and serious business acumen that defines success in Dubai’s elite real estate sector.